I’ve known Bob Stiller for over 25 years. During that time, I’ve watched him build a small Vermont business into a gigantic publicly traded company. And earlier this week, that company, Keurig-Green Mountain, was sold to a private-equity firm for $13.9 billion.
Coffee is the number two commodity in the world (right after oil), but that’s still a lot of money for a coffee company founded in little Waterbury, Vermont in 1981.
Bob bought out his original partners within two years for $100, 000. But it took four years to turn a profit. Early on, the company embraced an environmental and socially responsible ethos, and I always admired the culture Bob developed and cultivated in his consistently growing concern.
If you can accomplish your dream all by yourself, it’s likely your dream isn’t all that big.
Going it alone is hard. Teamwork makes it easier—and a lot less lonely.
The fact is, it costs nothing to dream bigger. And oftentimes bigger dreams are easier to achieve than small ones—because they’re more motivating and inspiring.
Grand dreams also make it easier to attract people to your team. People like to be part of something bigger, meaningful and more significant.
Things sometimes improve on their own. That’s true. But by and large, circumstances tend to deteriorate without an effort to improve them.
And many circumstances are beyond our control. What we CAN control is our attitude and response to those circumstances. Some people master this and some people never get it.
Becoming a better you is the very foundation of designing, creating and living your best life.
The biggest room in the world is the room for self-improvement. We can always get better. We can learn, adapt, adjust and start anew. The alternative is to give up, be swept away and be battered against whatever is in our way.