For over thirty years, I’ve taught, written, coached and promoted the importance of setting and achieving clear, meaningful and personal goals. And for over 17 years, SuccessNet has published tools, systems and courses designed to help people clarify, concentrate and consistently work toward their most important goals.
Goals are important. And having them is clearly light years ahead of not having them.
But goals must be set in the context of a well-designed life. We have to know our core values. We must abide by our principles and we certainly have to set priorities. We may be able to accomplish anything we want, but we can’t accomplish everything we want. So carefully choosing which goals we will commit to achieving is paramount to having an ideal life.
Walt Disney had the confidence when nobody else did to risk it all on building an unheard-of concept called a theme park. This was Walt's big, crazy dream. Walt would gauge the value of an idea by how many successive "no's" he received when sharing it. Once he had 10 negative responses, he would immediately green light the project.
The challenge that 95% of my clients face is that they know what they want, but they have a hard time focusing on all the action steps to get there. It can be extremely difficult to keep a long-term focus amidst the diversions and distractions that surround you every day.
How many times have you started out working toward your big, crazy goal with high energy only to get frustrated and give up?
In a moment, I’ll share with you a Black Belt secret to accomplishing your goals. But first, a story . . .
Any good business devotes itself to their marketing efforts—planning, budgeting, strategizing, implementing and evaluating. Much is invested in advertising, logos, brochures and countless other expenditures with the aim of increased exposure, more credibility, expanded market share and, of course, increased sales.