Back in the early eighties, I was the executive director of a non-profit organization serving the fraternities and sororities of the University of Vermont. And one of the first things I did for this 20-year association was bring it into the computer age.
To do so, I spent a fair amount of time at Radio Shack with the TRS-80 and learned all I could about how to get these new-fangled machines and software to work for us.
At the time, there was another man who spent a lot of time at Radio Shack. His name was Richard Snelling. And he was learning, too. He was building his own database of influential people, political leaders, donors and VIPs.
His efforts played a major role in his bid for the U.S. Senate and then his re-election as Governor of Vermont in 1990.
The new technology meant that you no longer had to rely on expensive main-frames, programmers and rented computer time. You could build, maintain and benefit from your very own databases.
And it’s no less true today. Our modern-day Rolodex’s are a critical part of our ability to influence, market to, collaborate and network.
PS: You don't need to be a victim of overwhelm. You can be healthier, more confident and have more satisfaction when you know how to deal effectively with these feelings.
Yes, the Money is Still in the List
People often ask us, “What's the secret to your success?”
And, of course, there is no secret. There aren’t any secrets at all.
But if I could point to one thing that has enabled us to provide value, grow our business and help us reach tens of thousands of people with our message, it would be building an eMail list of subscribers and members.
We’ve spent over 15 years doing it.
And it allows us to maintain contact with customers and prospects—great people like you who want to become even better.
We've just negotiated the resale rights to a dynamic, up-to-date, comprehensive and easy-to-follow course on how to build and serve a large eMail list.
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If you're trying to do business online or plan to begin doing so, this is your chance to grab this impressive home-study course.
This book started with a survey of the nearly 100,000 valued members and subscribers of SuccessNet. We asked them for their ideas for ways to simplify our lives. From there we researched, tested and compiled the best to bring you "101 Best Ways to Simplify Your Life". Click here >>