Archive for the ‘Sales and Marketing’ Category

Marketing Principles over Sales Tactics

For all of the 17 years SuccessNet’s been in business, we’ve chosen to focus on the principles of success and the science of successful thinking instead of tactics and tools that change over time.

We’ve shared resources, tools, tactics and current topics that help you achieve your goals, it’s just that these haven’t been our focus. And we don’t think they should be yours either.

The latest, greatest gimmick, trend or trick may be attractive and interesting—and some of them may even work—but when you invest in learning and applying the proven principles, the tried-and-true strategies, and the unchanging and practical laws that are guaranteed to move you closer to what you truly want, you are always ahead of the game.

Yes, it IS possible to design and live your ideal life. You CAN have a business that works for you instead of you working for it. But to do that, to build your enterprise solidly, you must do so using solid principles.

Adam Urbanski, a.k.a. The Millionaire Marketing Mentor®, is one of the few people who maintains his focus and teachings on the marketing principles that will never change.

A few months ago, I did a webinar with him where he taught some of these principles. It was called Attract Clients Like Crazy: Advanced Client Attraction Secrets You Can Easily Use to Quickly Get More Leads and More Clients Now!

I learned a lot from it. I always do when I talk to Adam. And I just re-listened to it again yesterday and learned even more.

So I asked Adam if we could turn the recording back on for a few days to let you listen to it, or re-listen if you’ve already done so. It’s that good. He also provides an opportunity to get one of his programs at 85% LESS than many have paid for it. But the webinar itself is free and very much worth your time.

It’s all rock-solid stuff.

Use this link now (before Adam takes it down again) to access this interesting, informative and profitable training.

Let’s Write the Book on Your Business

A Book About You and Your CompanyIt’s important to do business fairly and ethically. We all know that—even when many other businesses don’t always operate that way.

But there’s nothing wrong with having an “unfair” advantage—like having an effective tool or strategy that your competition doesn’t have.

What if someone “wrote the book” on your business? A book that presented your company in an honest, interesting and complimentary fashion. One that told the story of its founding, its growth, challenges and success. One that explained your unique selling proposition in an engaging, credible fashion.

People like to do business with people they know, like and trust. So just think about how your prospects and clients would get to know you better, understand and appreciate your corporate culture and values. Their view of you and your company will be greatly enhanced when they read the story of your commitment to quality and examples of how you deliver that quality. And they will know, like and trust you even more than they did before.

A book about you and/or your company is a highly credible way to highlight your professionalism. It’s a chance to tell your story and talk about your “special sauce.” Your book will rapidly elevate you and your business in the eyes of your prospects and customers. By doing so, you will find it easier to recruit the best staff, generate more leads, have more customers and increase sales.

We have a new program to position, research, write, edit, produce, publish, print and market your book. For about the cost of a professional brochure, you can have a short, but effective book that sells you and your company.

Go to this page if you would like to learn more and also get a no-cost, no-obligation book publishing strategy session.

If You Ever Wanted to Write and Publish a Book . . .

. . . there’s never been a better time.

And I’ll tell you why.

SuccessNet has just published its fourth printed book. In addition, we’ve published dozens of eBooks and have eight current Kindle books available. One of them is even about HOW to publish a Kindle book.

Without a doubt, this latest book, The Achievement Code, was the easiest, fastest and most economical to produce and publish. And the reason is that we used Amazon’s to do it.

And you can, too. CreateSpace has made it easier than ever to publish your book at virtually no cost. Our only out-of-pocket cost to CreateSpace was $25 for an extended distribution service.

We did almost everything in-house. We designed the cover, and Dawn formatted the book, copy edited my work and proofed it. We did hire an outside proof reader, but they found only a handful of things we opted to change.

You may not have some of these skills yourself, so you might spend a few hundred dollars on these services. But for all practical purposes, you can get your book published without spending any—or very little—money. And that’s a far cry from the way things used to be. In addition, you can have it on Amazon—one of the largest sellers and search engines in the world!

If you are someone who wants to influence others or you have a business or organization you would like to promote, there is no better way than to begin to establish yourself as a trusted authority in your field. Saying you are a published author and handing your book to a prospect is head and shoulders above giving them a business card.

Instant Author SystemOver the past two months, we’ve had several members and subscribers ask us about teaching them how to write and publish a book. If you would be interested in such a course, please eMail us with MY BOOK in the subject line. If there is enough interest, we will certainly consider creating such a training.

In the meantime, we’re happy to recommend The Instant Author System by Mike Litman and Bill Quain on how you can discover the secrets to becoming a published author in as little as 27 days and for as little as $25.

Combined, Mike and Bill have published 19 books and sold over 2,100,000 copies, including one #1 best-selling book.

And for the next 48 hours, you can get all their self-publishing secrets for 72% off.

Click here now to find out more . . .


And as for Kindle, we encourage you to get How to Publish and Sell Your Book on Amazon Kindle—Free, Fast and Easy!


Remember, too, that Vic Johnson has a free video on the Kindle phenomenon called Getting Rich with eBooks.
Click here to see it . . .