People like to buy from people they know, like and trust.
That’s a fact. You don’t have to question it. Trust me .
So how does one build trust with people?
It’s actually quite simple. Simply keep your agreements.
You build trust by making small agreements and keeping them.
Over time you develop a reputation of being trustworthy. People can count on you. You say what you’ll do and do what you said.
And when people trust you, they find it easy to do business with you.
Of course they have to know you (or know OF you) and if they LIKE you, well, that’s a home run.